LC
Overview
Lifeway Marketing is seeking a Director, Marketing Books & Bibles who will lead the integrated marketing efforts for B&H Publishing Group, a division of Lifeway Christian Resources, including trade books, Academic books, reference resources and Bibles publishing areas. You will be responsible for establishing the strategies, plans, campaigns and overseeing the execution for our new releases and backlist titles as well as strategic emphases to achieve business objectives and revenue goals. Experience with leveraging data to drive decisions will be key to this role and the team’s future strategies. You will lead a team of talented marketers and will be responsible for guiding and growing their knowledge and skills. You will also serve as the direct leader for the Bibles marketing team. This role involves extensive cross-functional leadership, communications and partnership with other marketing leaders as well as publishing leaders and will require project management skills as ...