HM
Agencia : Havas Media Descripción de Puesto : for new business Job Title: Senior Executive - Ecommerce Retail Media Location: Mumbai Key Responsibilities: Develop and implement effective Amazon PPC campaigns to drive traffic, increase sales, and maximize ROI. Conduct keyword research, ad creation, and ongoing optimization to enhance campaign performance. Execute campaign setup, bid recommendations, and budgeting to ensure overall client goal attainment, including the use of retail bid management technologies where applicable such as Pacvue, Skai, and etc Create and manage strategic Amazon Search Ads to improve product visibility and drive relevant traffic. Monitor and analyze search trends to identify opportunities for optimization. Utilize Amazon DSP to plan, execute, and optimize programmatic advertising campaigns. Implement retargeting strategies to enhance brand recall and customer engagement. Leverage expertise in Ecommerce advertising to contribute to our global market expansion. ...