HM
Hybrid Agency : Havas Media South Africa Job Description Summary : The Channel Expertise Director is responsible for building the Media Experience (Mx) for a portfolio of clients on a specific channel. S/He is the keeper of the Mx (Media Experience) plan structure, negotiation and delivery. Job Description : Mission & Responsibilities Be responsible for building Media Experience (Mx) for your client portfolio on your channel(s) expertise in alignment with Mx Brief and Mx Development guidelines (omnichannel strategy) Champion Mx activation (Connection, Context, Content) on your channel by selecting Partners, using the relevant decision frameworks (MRP, MDM) to define placements and manage campaign flighting Work with the Audience Architect to activate right audience on your channel(s) and with the Mx Creative lead to materialize the suggested ideas Ensure the Mx plan structure and delivery by using data visualization tools Negotiate with relevant Media Partners on specific channel Super ...