YC
Dear Job seekers ,
We are looking for a results-driven PPC Specialist to manage and optimize our Google AdWords campaigns. You will oversee all aspects of PPC account management, including display, video, shopping, and discovery ads, to drive maximum return on ad spend (RoAS) and enhance our online visibility and sales.
Key Responsibilities -
• PPC account management on Google AdWords. Managing all aspects of the Google campaigns.
• Managing and optimizing display campaigns, video campaigns, shopping ads, discovery ads across multiple devices, and analysing their performance on the platform and Google Analytics.
• Maintaining product catalog and feed quality via Google Merchant Center.
• Setting up the search campaign structure by conducting target keyword research & creating relevant ad text.
• Providing feed recommendations to improve shopping performance.
• Monitoring keyword bids, creating audience segments, and maintaining daily and monthly budgets, impression share, quality sco ...