Google Ads Specialist E-Commerce (remote)

Dear Job seekers , We are looking for a results-driven PPC Specialist to manage and optimize our Google AdWords campaigns. You will oversee all aspects of PPC account management, including display, video, shopping, and discovery ads, to drive maximum return on ad spend (RoAS) and enhance our online visibility and sales. Key Responsibilities - • PPC account management on Google AdWords. Managing all aspects of the Google campaigns. • Managing and optimizing display campaigns, video campaigns, shopping ads, discovery ads across multiple devices, and analysing their performance on the platform and Google Analytics. • Maintaining product catalog and feed quality via Google Merchant Center. • Setting up the search campaign structure by conducting target keyword research & creating relevant ad text. • Providing feed recommendations to improve shopping performance. • Monitoring keyword bids, creating audience segments, and maintaining daily and monthly budgets, impression share, quality score, CPC, RoAS and other important account metrics. • Identifying trends and insights to achieve maximum RoAS from paid search campaigns through data analysis. • Working knowledge of tag implementation, asset types, bid strategies, campaign optimisation, and using Keyword Planner. • Remaining updated with PPC and SEM trends to provide recommendations for campaign optimisation. • Developing PPC strategies to increase online visibility and sales. Skills and Qualifications Graduation degree. Thorough knowledge of Google AdWords, Google Merchant Center, Google Analytics. • Valid Google Ads Certifications (Search/Display/Shopping, etc.). • Fluent English is a must. Good communication skills (written and verbal) are a pre-requisite. • Knowledge of product-based e-commerce industry. • Previously worked to improve sales-oriented metrics like RoAS, conversion rate, ROI, CTR, CPC. • Must have in-depth knowledge of Excel, Word, PowerPoint. • Meeting deadlines and timely execution of campaigns. • Interested candidates pl. apply on indeed , or share your updated resume on the given mail id Regards Yowza Consulting P.ltd Job Type: Full-time Pay: ₹35,000.00 - ₹40,000.00 per month Benefits: • Work from home Schedule: • Day shift • Morning shift Experience: • E-Commerce: 1 year (Required) • Google Ads specialist: 2 years (Required) • merchant center: 1 year (Required) • Google Ad Manager: 1 year (Required) • Google AdWords: 1 year (Required) • shopping Ads: 1 year (Required) Work Location: Remote