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Role Overview
We are seeking a strategic, creative, and data-driven marketing leader to build our brand presence, drive online sales, and create exceptional customer experiences. This role blends luxury brand building with direct-to-consumer performance marketing — ideal for someone who thrives at the intersection of creativity and commerce.
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Key Responsibilities
Brand Strategy & Positioning
• Develop and execute a premium brand identity across all digital touchpoints.
• Maintain a consistent voice, visual style, and emotional resonance with high-net-worth customers.
E-Commerce Growth
• Own and grow online sales via our website, Instagram shop, and other luxury marketplaces.
• Implement high-ROI paid campaigns (Meta Ads, Google Ads, retargeting).
• Optimize the e-commerce funnel for high average order values and repeat purchases.
• Content & Storytelling
• Lead campaign ideation and oversee creative production (photography, video, copywriting).
• Work with fashion stylist ...