S
As an Email Marketing Specialist, you will be responsible for creating, executing, and optimizing email campaigns targeted at e-commerce brands. Your goal will be to increase brand awareness, generate leads, and drive conversions through personalized, data-driven email strategies.
Responsibilities:
• Develop and manage email sequences for outbound and inbound marketing.
• Write compelling, high-converting email copy that speaks to our audience.
• A/B test subject lines, CTAs, and content to improve open rates and CTRs.
• Segment and personalize campaigns based on customer behavior and data.
• Ensure deliverability and compliance with best practices (avoiding spam filters).
• Track and analyze email performance, providing insights for optimization.
• Work closely with the sales and content teams to align email strategy with business goals.
Requirements:
• 2+ years of experience in email marketing (B2B SaaS or e-commerce preferred).
• Proven ability to write engaging and persuasive ema ...