Marketing QA Specialist

About Ziplines Ziplines Education is a category-leading education company that partners with universities to deliver industry-focused certificate courses that prepare professionals for today’s digital-first workforce. Each year, we have the opportunity to help thousands of career advancers build the knowledge, skills, and credentials they need to move their careers forward. 92% of learners would recommend our programs, and our net promoter score is consistently in the excellent range. Together, we empower adult learners to confidently pursue the career they’ve always wanted. That’s why dozens of leading U.S. colleges and universities, including the University of Virginia, the University of Arizona, and the University of Oregon, trust Ziplines Education as a continuing education partner. Together, we empower adult learners to confidently pursue the career they’ve always wanted. And we’re doing it at scale, powered by an incredible team. In August 2023, we raised a $6.4M Series A and are on a trajectory to achieve profitability in 2025. About You: You are a meticulous quality assurance specialist who takes pride in catching the smallest errors before they go live. With a strong editorial background, you thrive on ensuring that every marketing asset meets brand-specific guidelines, contains flawless content, and functions perfectly across platforms and devices. You’re not only detail-oriented but also collaborative, eager to help design QA processes that improve team workflows and content approval times. Your passion for delivering an optimal user experience makes you an invaluable part of any marketing team. About the Role: This role offers you a unique opportunity to gain deep exposure to growth marketing strategies at a fast-growing startup. You’ll work closely with marketing, design, and development teams, positioning yourself for future roles in marketing operations, growth marketing, or product marketing. If you’re looking to get your foot in the door and grow your career in marketing, this is the perfect stepping stone. Key Responsibilities: • Cross-Brand Nuance Verification: Ensure all digital marketing materials (emails, web pages, social media posts) adhere to subtle brand distinctions between university partners, such as variations in course naming conventions and credential terminology. • Asset Testing & Content Validation: Conduct thorough testing of marketing assets to ensure functionality, design accuracy, and performance across platforms. Check for content consistency (grammar, spelling, punctuation) and ensure message accuracy, alignment with brand guidelines, and compliance. • User Experience (UX) Validation: Review marketing materials from a user’s perspective, confirming that all elements—copy, images, and calls to action—are clear, error-free, and meet user expectations across different devices and browsers. • Compliance & Legal Verification: Ensure that all content complies with privacy policies, copyright laws, and regulatory standards (e.g., GDPR, CAN-SPAM), as well as ensuring proper use of third-party content. • QA Process Development: Collaborate with marketing, design, and development teams to design and improve QA processes, creating checklists, protocols, and workflows to streamline the quality assurance process. • Collaboration: Work closely with teams across the company (design, copywriting, development) to report errors, provide feedback, and ensure that marketing assets are error-free before launch. Qualifications & Skills: • 2+ years of experience in quality assurance or editorial roles focused on digital marketing assets. • Strong attention to detail, especially with regard to subtle brand differences and consistency • Excellent proofreading skills with an eye for grammar, spelling, and punctuation. • Familiarity with QA tools (e.g., Litmus, BrowserStack) for cross-browser/device testing. • The ability to manage and organize multiple tasks, prioritize effectively, and meet deadlines. • Strong communication and collaboration skills to work closely with cross-functional teams. • Preferred but not required: Familiarity with content management systems (e.g., HubSpot, WordPress) and basic HTML/CSS for spotting minor formatting issues. Preferred Skills: • Understanding of basic HTML, CSS, and web development principles. • Experience with analytics tools (e.g., Google Analytics) for performance tracking. • Familiarity with project management software (e.g., JIRA, Asana, Trello). • Knowledge of SEO and UX/UI best practices. Ziplines core values: • Focus on outcomes — students come first, always. • Be trustworthy — deliver, be honest, have our backs. • Be humble — we’re in this together. • Be curious — continuous learning drives innovation. • Be you — diverse thinking creates opportunity. • You value and will contribute to a transparent, no B.S. culture. Perks and benefits at Ziplines Education (full-time employees): Equity: Ownership is a core value, and each full-time employee can invest in Ziplines Education via a stock option (equity) grant, which will vest across four years. Time off: We offer a flexible paid time off policy, in addition to 10 paid holidays. Flexible, remote work environment: We are a fully distributed team with members all over the U.S. We meet as a full team at least once per week and have in-person gatherings or team offsites one or more times per year. Family health and wellness: Choose from a range of medical, dental, and vision insurance plans (premiums start at $0/month) for yourself or your family. 401K: We know your future self will thank you when you start contributing to your company-sponsored 401k. Plus, additional benefits we’d be happy to share with you during the hiring process. Salary range for this role: $55,000 - $65,000 annually for candidates located in the San Francisco Bay Area (this is considered the Ziplines Education virtual home base). Individual compensation packages are based on a few different factors unique to each candidate, including their skills, location, experience, qualifications, and other job-related considerations. Ziplines, Inc. is proud to be an equal-opportunity employer. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other protected characteristics under applicable law.