Email Marketing Specialist – Nigeria
Are You Our NEXT Email Marketing Specialist?
We're on the hunt for an extraordinary Email Marketing Specialist to spearhead our endeavors.
NEXT BASKET is on the lookout for extraordinary Email Marketing Specialist
If you're a seasoned Email Marketing Specialist who thrives in dynamic, fast-paced environments, and if you're passionate about shaping the future of e-commerce, you might be the perfect fit for our team!
What We're Looking For:
· Experience Counts: You've been creating animations for 3+ years;
· Results-Oriented: You're all about achieving impressive outcome and you have an exceptional portfolio showcasing marketing work
· Dynamic and Adaptable: Ready to embrace the ever-evolving world of e-commerce;
· Global Ambitions: Eager to take our operations worldwide.
Why NEXT BASKET:
· Competitive Salary: NGN 500,000 NET monthly post-probation;
· Professional Growth: We invest in your development with various training opportunities;
· Team Spirit: A collaborative, friendly culture that fosters learning and teamwork.
About Us:
NEXT BASKET is a pioneering technology company that has developed a next-generation online store platform. This revolutionary platform allows anyone to start, manage, and grow an online business with ease, without the need for expert knowledge. Our comprehensive 5-in-1 platform includes Online Store Software, ERP System, Warehouse Fulfillment Software, our Own Warehouses, and an array of E-commerce Services managed by our team of experts. Designed to be efficient and secure, our platform is among the most advanced e-commerce solutions worldwide, leveraging a micro service infrastructure for rapid load times and staying at the forefront of high-level e-commerce solutions.
Our mission
Whatever we do must benefit people, our Partners and the environment, while harming no one.
Our vision
To bring added value to our Partners using our online stores and business models
We rely on the idea of global, bold and ambitious development - because we believe that stable long-term development is only possible where there are no limits in the goals set.
Our values
All of our undertakings, decisions, projects, and development strategies revolve around the core values that build our image as a team.
What is important to us?
· The customer is at the center of our universe.
Their wishes and needs matter, not ours.
· We promise only achievable results and never betray the customer’s trust.
We are not afraid to discuss problems and difficulties because we believe that good decisions are the fruit of awareness.
· We are flexible and change when necessary.
We adapt both to the specifics of individual business niches and to changing conditions to maintain a steady pace online.
· Innovation is an invariable part of our work style.
Our strategy includes constant renewal, enrichment, and optimization of all processes so that we can offer the best results!
· We are an employer that cares about the training and development of all employees.
We recognize, value, and invest in the potential of each of our employees – so that we move forward with a shared effort.
Our goals
The goals we set for ourselves are as follows:
· To bring significant benefits to the user through our products and services
· To offer user-friendly products and services
· To build an emotional connection with the client
· To create products with perfect design
· To distinguish ourselves from competitors with significant positive differences for the customer
· To maintain stable and high-performance business systems
· To analyze whether it is environmentally friendly with every innovation or change
· To strive to gain consumer confidence in our brand
· To provide high returns to owners and shareholders
Daily Activities:
· Design and implement email campaigns and custom landing pages.
· Analyze campaign performance to optimize metrics (e.g., open rates, click-through rates, engagement).
· Conduct A/B tests to improve variables like messaging, design, and timing.
· Manage the health of the email marketing database, ensuring low bounce rates and high engagement.
· Oversee the email marketing calendar and ensure alignment with broader marketing strategies.
· Plan and deploy customer journeys, from subscription to conversion.
· Ensure compliance with international email marketing laws (e.g., GDPR)
· Build and segment customer profiles to maximize engagement and meet KPIs.
· Create tailored email campaigns based on client goals and target audience.
· Execute all aspects of email marketing, from writing and design to scheduling and analytics.
What We Expect:
· 3+ years of hands-on experience in email marketing.
· Experience with marketing automation platforms (e.g., Mailchimp, ActiveCampaign).
· Expertise in building email campaigns from scratch.
· In-depth knowledge of email regulations and best practices (including GDPR).
· Experience in managing and analyzing large email databases.
· Familiarity with tools like Canva, Figma, Tilda, Google Analytics, and HTML/CSS.
· Strong analytical skills to derive actionable insights from data.
· Proficiency in English (B2 level or higher).
Ready to Make an Impact?
If you feel that you are the right fit for this role, we would love to hear from you! Please apply with your updated CV and a cover letter. Let’s grow and achieve success together!
Note: Only shortlisted candidates will be contacted. All applications are treated confidentially.
Equal Opportunity Employer
NEXT BASKET is an Equal Opportunity Employer. Our policy is firm: no discrimination based on age, disability, sex, race, religion or belief, gender reassignment, marriage/civil partnership, pregnancy/maternity, or sexual orientation. We value diversity and encourage equality of opportunity for all. Applications from various backgrounds are welcome. Selection will be based solely on merit.
NEXT BASKET