Media and Content Officer

BACKGROUND Intersex Nigeria (Center for Healthcare Development and Youth Empowerment) is an intersex-led and focused Non-Governmental Organization in Nigeria. We promote and advocate for the sexual reproductive health, self-determination, bodily autonomy, and overall human rights of intersex people in all diversity in Nigeria. KEY RESPONSIBILITIES 1. Content Creation and Management • Content Development: Create high-quality written, visual, and multimedia content (e.g., articles, blogs, videos, infographics) to showcase Intersex Nigeria’s mission, programs, and impact. • Social Media Management: Manage the Intersex Nigeria’s presence on platforms like Facebook, Twitter, Instagram, LinkedIn, and YouTube by creating and scheduling posts, responding to comments, and engaging with the audience. • Storytelling: Craft compelling narratives around beneficiaries, projects, and success stories to evoke empathy and drive support. 2. Media Relations • Press Releases: Write and distribute press releases to announce events, achievements, or key developments. • Media Outreach: Build and maintain relationships with journalists etc to secure media coverage for Intersex Nigeria’s work. • Event Coverage: Ensure appropriate media presence and coverage for key events and activities. 3. Campaigns and Advocacy • Awareness Campaigns: Support design and execute media campaigns to promote the Intersex Nigeria’s initiatives, causes, or events. • Advocacy Materials: Develop brochures, newsletters, reports, and other advocacy materials to inform and inspire stakeholders. • Call-to-Action Campaigns: Create content that drives donations, volunteer sign-ups, or policy advocacy. 4. Branding and Identity • Brand Guidelines: Ensure consistency in messaging and visual branding across all media and content. • Messaging Strategy: Develop key messages that align with the Intersex Nigeria’s mission and target audience. • Crisis Communication: Manage the Intersex Nigeria’s reputation or public relations challenges. 5. Monitoring and Reporting • Analytics and Metrics: Track the performance of media campaigns and content using tools like Google Analytics, social media insights, and other metrics. • Impact Reporting: Create reports on communication activities, highlighting reach, engagement, and outcomes. • Feedback Loop: Collect feedback from the audience and stakeholders to refine strategies and improve content. 6. Internal Communication • Team Collaboration: Work closely with program teams to gather information, document activities, and identify stories to share. • Content Training: Train staff on effective storytelling, media handling, and using digital tools for communication. • Newsletter Coordination: Develop and distribute internal or external newsletters to keep stakeholders informed. Key Skills and Qualifications • Writing and Editing Skills: Ability to craft compelling, error-free content tailored to various platforms and audiences. • Multimedia Expertise: Proficiency in graphic design, video editing, and using tools like Canva, Adobe Suite, or similar software. • Digital Marketing Knowledge: Familiarity with SEO, social media algorithms, email marketing, and content management systems (e.g., WordPress). • Storytelling Ability: Creativity in telling impactful stories that resonate with donors, partners, and the public. • Relationship Building: Strong interpersonal skills to engage media, stakeholders, and beneficiaries. • Analytical Skills: Ability to measure the effectiveness of campaigns and adjust strategies accordingly. • Cultural Sensitivity: Understanding of the Organisation’s target audience, beneficiaries, and stakeholders..