E-commerce Social Media Marketing Consultant for Pre-Loved Shoes Store
UpworkUnited Statesabout 8 hours agoContractor
$
10–30 an hour
Compensation
We seek a digital marketing consultant experienced in e-commerce and social media promotion to advise us on the best initial strategy for our new pre-loved shoes website. The goal is to attract maximum traffic within a limited budget and gradually scale up over time.
Key Responsibilities
1.Platform Selection and Strategy:
o Recommend which social media platforms (e.g., Facebook, Instagram, etc.) are best for launching and promoting a pre-loved shoes business.
o Guide on minimum budget-friendly advertising options for each platform and expected results.
2. Initial Campaign Planning:
o Suggest effective ad types, targeting techniques, and organic strategies to drive traffic with a small initial budget.
o Provide insights on how to create high-engagement posts, key content ideas, and recommended posting frequency.
3. Step-by-Step Roadmap:
o Create a phased approach for growth, starting from basic advertising to advanced techniques, with an eye on scaling as the business grows.
o Offer basic SEO tips and how we can organically attract customers over time.
Requirements:
• Proven experience in e-commerce or retail-focused digital marketing, especially for startups or small businesses.
• Knowledge of paid social media advertising and organic growth techniques within limited budgets.
• Ability to provide a simple, actionable plan that aligns with long-term goals.
Application Instructions:
• Share a brief outline of a social media launch strategy you recommend for a similar business.
• Include any relevant case studies or success stories demonstrating your expertise in similar roles.
Budget:
This is a one-time consulting role, and our budget is flexible based on experience.